Publications

Student Research & Development Cell (SRDC)

ATLAS Student Research and Development Cell (SRDC), is a dynamic and vibrant platform within our university that empowers students to explore, innovate, and contribute to the world of research and development. SRDC serves as a catalyst for fostering a culture of curiosity, critical thinking, and hands-on learning among students.

Our Objectives

  • Ignite Research Exploration
    Spark students' curiosity and inspire them to delve into diverse disciplines, encouraging exploration.
  • Cultivate Critical Thinkers
    Nurture students' ability to analyse complex problems through research and development.
  • Amplify Research Skills
    Conduct workshops and seminars to build students' research and academic skills.
  • Foster Collaborative Learning
    Spark students' curiosity and inspire them to delve into diverse disciplines, encouraging exploration.
  • Bridge Academia and Industry
    Connect student research with real-world applications through industry partnerships.
  • Showcase Student Innovation
    Provide platforms to present and publish research at conferences, journals, and exhibitions.

Publications & Research Papers

See how real projects shape future business leaders.
Impact Factor
8.15
The Impact of Russia Ukraine War on the Global Economy
Author:
Joshua Dsouza
Co-Author :
Dr. Varsha Agarwal
International Journal of Scientific Development and Research
Volume:
7
|
Issue:
11
|
Pages:
1-7
November, 2022
|
ISSN:
2455-2631
Impact Factor
6.0
A Study on the Value of promotion in the telecom industry of India
Author:
Aryan Patel
Co-Author :
Krish Shah, Gaurav Bagaria, Chaitanya Ameser, Arnav Goyal, Dr. Varsha Agarwal
International Journal of Advance Research, Ideas and Innovations in Technology
Volume:
8
|
Issue:
5
|
Pages:
260-265
November, 2022
|
ISSN:
2454-132X
Impact Factor
6.0
A Study on negative impact of advertisement on children
Author:
Saniya Thombre
Co-Author :
Shirin Badlawala, Mansha Dedhia, Dr. Varsha Agarwal
International Journal of Advance Research, Ideas and Innovations in Technology
Volume:
4
|
Issue:
6
|
Pages:
276-280
November, 2022
|
ISSN:
2454-132X
Impact Factor
7.9
Analysis of Social Media Marketing Impact on Consumer Behavior
Author:
Anagha Nair
Co-Author :
Riya Deshpande, Vanshika Aswani, Wayur Shukla, Ansh Jadhav, Dr. Varsha Agarwal
Journal of Emerging Technologies and innovative Research
Volume:
9
|
Issue:
11
|
Pages:
f1488-f156
November, 2022
|
ISSN:
2349-5162
Impact Factor
7.4
Advantages and Disadvantages of Social Media Marketing
Author:
Joshua Dsouza
Co-Author :
Dr. Varsha Agarwal
International Journal of All Research Education and Scientific Methods
Volume:
10
|
Issue:
11
|
Pages:
494-497
November, 2022
|
ISSN:
2455-6211
Impact Factor
4.2
Marketing Your Business in India: Challenges and Opportunities
Author:
Joshua Dsouza
Co-Author :
Kevin Ruparel, Krishna Agarwal, Dr. Varsha Agarwal
International Journal of All Research Education and Scientific Methods
Volume:
10
|
Issue:
11
|
Pages:
543-550
November, 2022
|
ISSN:
2455-6211
Impact Factor
7.17
Literature Review Analysis for Family Business
Author:
Saharsh Khanna
Co-Author :
Dr. Varsha Agarwal
International Journal for Multidisciplinary Educational Research
Volume:
9
|
Issue:
6
|
Pages:
1-7
November, 2022
|
ISSN:
2583-2160
Impact Factor
8.0
Brand Manipulation - A Boon for Marketers
Author:
Sahil Chamarthi
Co-Author :
Dr. Varsha Agarwal
International Journal for Multidisciplinary Educational Research
Volume:
4
|
Issue:
11(4)
|
Pages:
119-123
November, 2022
|
ISSN:
2277-7881
Impact Factor
9.24
Online Shopping: How customers see it
Author:
Yatharth Gupta
Co-Author :
Angat Mulani, Jay Patel, Sohani Todi, Diva Boricha, Dr. Varsha Agarwal
International Journal of Multidisciplinary Research
Volume:
4
|
Issue:
6
|
Pages:
1-7
November, 2022
|
ISSN:
2582-2160
Impact Factor
9.24
Impact of social media on the Buying Choices of Shoppers
Author:
Akshat Shah
Co-Author :
Roshan Shah, Kiara Patni, Diya Talreja, Krishna Palod,
Dr. Varsha Agarwal
International Journal for Multidisciplinary Research
Volume:
4
|
Issue:
6
|
Pages:
1-7
November, 2022
|
ISSN:
2583-2160
Impact Factor
9.24
Analysing Tesla’s $0 Marketing Strategy
Author:
Hanesh Bangeja
Co-Author :
Dr. Varsha Agarwal
International Journal for Multidisciplinary Research
Volume:
4
|
Issue:
6
|
Pages:
1-7
November, 2022
|
ISSN:
2583-2160
Impact Factor
7.97
Brands Increasing Customer Engagement with Manipulative Tactices
Author:
Aashana Sakariya
Co-Author :
Armaan Nebhnani, Harshi Kothari, Kritika Bansal, Naman Sanghavi, Vomika Arora,
Dr. Varsha Agarwal
International Journal for Multidisciplinary Research
Volume:
4
|
Issue:
11
|
Pages:
1431-1436
November, 2022
|
ISSN:
2583-2160
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